A draft text, proposed identities(Mark) and visualization for the IDW2012 primary positioning document – FACT SHEET
Design Today
in its nearly infinite manifestations flows from the wellspring of the human cultural narrative – a beginning, middle and end rooted in the first flames of human sentience, evolving through the transience of many todays it is an emerging certainty in the unfolding fabric of our increasingly uncertain,
Shared Tomorrows.
REDISCOVERY
SARAWAK
A Design Conference and Design Week
Kuching Sarawak Malaysia
15-21 October 2012
Presented by wREGA under the auspices of ICOGRADA
In partnership with
The State Government of Sarawak ,
Swinburne University of Technology Sarawak ,
The Municipality of Kuching and
the People of Sarawak.
The Mark #1
The Bunga Terung, which translates to the eggplant flower, is the first tattoo a Borneo male would receive. The Bunga Terung is a coming of age tattoo which marks the passage of a boy into manhood. The Bunga Terung has a spiral at the center of the eggplant flower the Tali Nyawa, which means the rope of life and is identical to the underside of a tadpole which symbolizes the beginning of a new life.
http://en.wikipedia.org/wiki/Bornean_traditional_tattooing#Borneo_Tattooing_Designs
The Mark #2
The FernFlame is extracted from graphic imagery developed in 2010 by Swinburne University of Technology Sarawak School of Business and Design students for the initial pitch document to ICOGRADA. It represented an exploration of indigenous themes and the experience of a present generation of visual communicators engaging with and evolving with the cultural continuum .
https://anthonyfward.wordpress.com/2011/08/31/mapping-this-users-experience-2/
A Small World Of Design
REDISCOVERY focuses a benign lens on an indigenous and local Design microcosm, providing for world design scrutiny and reflection a uniquely formed and vital human imprint . An island in the world. A world story belonging to no one – if not everyone – awaiting rediscovery in its retelling.
A Past, Present and Future Context For Design
Rediscovery offers a revelation and celebration of the first truths of indigenous knowledge by academics, design and craft practitioners. It is an opportunity to experience the uniquely energetic dynamic of a local>world Design incubator and to encourage, learn from and contribute to an undertaking towards a sustainable future culture shaped by design, education and responsibility. One that while partly a response to a history of exploitation of human and natural resources, it embraces the innovative hybridisation of cross cultural fertilisation with universal first truths originally revealed in flickering light beneath the canopy of ancient rainforests.
A Designed Delegate Itinerary
5 days experience of a unique place
5 days engagement with a unique culture
5 days of autonomous design discovery
4 planes of delegate experience
Speakers
Seminars
Workshops
Kuching Events & Experiences
The Program
The broadest experience will engage you with local ,regional and international design and craft presenters and facilitators from the breadth of design practice,business and academe.
A detailed supplement outlining all to be involved will be available as a printable download from the REDISCOVERY website.
(http://www. rediscoverysarawak.org?)
Present Context
wREGA
ICOGRADA
INDIGO
CREATIVE CITIES
6 Design Workshops
Design Craft Market
Past Context
5 Speakers
2 Seminars
Future Context
5 Speakers
2 Seminars
2 Venues
Swinburne University of Technology Sarawak
Kuching & its environs
The Journey Of Rediscovery
This information is available within the fold out .
Getting to Kuching
Being in Kuching
Staying In Kuching
Leaving Kuching
ICOGRADA DESIGN WEEK 2012
REDISCOVERY~SARAWAK is the (6th?) Design Week generated by a national graphic design association under the auspices of ICOGRADA in as many years.
The (Taipei conference 2011 name?) in Taiwan is the most recent. REDISCOVERY in Sarawak will be the first integrating the goals of the Indigo Design Network to be manifest in the Mother Tongue exhibition first presented at Taipei.
ORGANIZERS
ICOGRADA
Indigo Design Network
http://www.indigodesignnetwork.org/
wREGA
http://www.wrega.org/v2/index.html
Swinburne University of Technology Sarawak
Sarawak Convention Bureau
SPONSORS
State Government of Sarawak
Municipal Government of Kuching
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